Your newsletter, written for you.
In your voice.
Done-for-you newsletter writing for founders, executives, and established creators who want the team without running it. Built on Flyletter. Written by Evan.
Made for newsletter writers, by newsletter writers
The problem
You know a newsletter would compound. You also know you won't write it yourself.
Maybe you tried an agency and got something that sounds like a press release. Maybe a freelancer who churned out generic content you had to rewrite line by line. Maybe a draft you started six months ago that's still sitting in your drafts folder. The audience you could've nurtured drifts. The authority you could've compounded never accrues.
Who this is for
A small number of clients. By application only.
This is for you if:
- You run a B2B business and know a newsletter would build authority and nurture leads
- You're an executive building thought leadership under your own name
- You're an established creator who wants to scale without writing every issue
- You've tried agencies or freelancers and got generic output back
- You care about voice and craft, not just volume
This isn't for you if:
- You want to learn the craft yourself (use the SaaS instead)
- You have an in-house content team that handles newsletter work
- You need agency-level volume across multiple channels
- You can't take a 30-minute call with the founder to assess fit
How it works
From application to weekly publishing
Apply
Send a quick application. We hop on a 30-minute call to assess fit, lock in scope and pricing, and decide together if it's a yes.
Onboard
We build your brand profile from your archive, set editorial direction and cadence, and prepare the first issue. Roughly one to two weeks.
Operate
Weekly newsletters drafted in your voice. You review, refine if needed, and ship under your name. Direct line to the founder throughout.
What our users say
Real newsletters from real brands
I tried writing newsletters in ChatGPT for months. Every issue meant a multi-prompt sequence and hoping the output didn't drift. Flyletter has the content team built in. Strategy, research, writing, editing, image generation, every issue.
Tyler Barr
Founder, Punch Financial
I run Design Hacker across a newsletter, a blog, and social. The time math never worked. I'd publish the newsletter and let the social slide. Flyletter writes the issue and the social posts in the time I used to spend on one channel alone.
Andrew Lane
Founder, Design Hacker
Spiritual content has its own language, and most AI tools produce generic wellness content. Flyletter captured my voice. The way I phrase things, the references I use, the words my audience knows me for. I still feel like I'm writing every issue.
Nicolle Merrilyne
Creator & Spiritual Healer
What's included
Everything that makes the newsletter work
- Brand profile built and tuned from your archive (54 dimensions of voice mapping)
- Weekly newsletter drafted in your voice
- Editorial direction and topic selection
- Image generation for each issue
- Social posts to promote each issue
- Direct line to the founder
- Limited to a small number of clients
From the founder
Why I take a small number of clients
I founded and sold a content business with 100k+ subscribers. Led growth at a B2B SaaS that raised $7M seed. Self-published books for fun. I built Flyletter because I couldn't keep a consistent newsletter going with the tools that existed.
The product is for newsletter writers who want a team without running an agency. The Managed Service is for the small number of clients who want me to operate the team for them.
It's not scalable. That's the point. I take a limited number of clients so each one gets the founder, not a junior writer. Your newsletter, in your voice, every week, shipped under your name.
Evan Tarver
Founder, Flyletter
Questions
Frequently asked questions
Apply
Tell me about your audience.
A short note about your business, your audience, and what you'd want from the newsletter. I respond within 48 hours.